The Denver Broncos and FanDuel Group announced a multi-year partnership on Monday designating FanDuel as an official sports betting partner and an official daily fantasy partner of the Broncos.
FanDuel becomes the first operator to secure a partnership with an NFL franchise since the league modified a policy permitting clubs to sell sponsorships to sportsbooks. The company also becomes the first sportsbook operator to align with a Denver-area professional sports team since Colorado launched sports betting last month.