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New Orleans Superdome Could Be Branded With Casino Name

The Mercedes-Benz Superdome in New Orleans soon could become the first NFL stadium named after a casino company.

The longtime home of the NFL’s New Orleans Saints is close to reaching an agreement with Nevada-based Caesars Entertainment, Inc. for the naming rights, according to the Athletic’s Jeff Duncan.

Greg Bensel, senior vice president of communications for the Saints and NBA’s New Orleans Pelicans, said this week that there is nothing “official to report, as there is not a signed deal with any company at this time.”

"We continue to have conversations with numerous interested companies,” he told the New Orleans newspaper site

Caesars spokeswoman Kate Whiteley said the company “has long had strong ties to New Orleans, the state of Louisiana, and the entire Gulf Coast region.”


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