Menu

House of Cards®

Blog

BORGATA LAWSUIT ACCUSES RIVAL OCEAN CASINO OF POACHING KEY EXECUTIVES BY @NJ_Gambling's JOHN BRENNAN (@BergenBrennan)

NJ Online Gambling

It took eight years, but a settlement in the epic $10 million Phil Ivey vs. Borgata mini-baccarat “edge sorting” saga appears to have been finalized last week.

But just a day later, Borgata filed its own lawsuit rife with melodrama, accusing rival Atlantic City’s Ocean Casino Resort of “raiding Borgata’s casino marketing department” as a means of stealing some of Borgata’s best customers.

William Callahan, Borgata’s vice president of relationship marketing, and Kelly Ashman Burke, Borgata’s former executive director of marketing — who was said to be “in a position which gave her unique access to intimate knowledge of Borgata’s marketing strategies and customer loyalty databases” — are the main targets as defendants named in the suit along with Ocean Casino Resort.

CONTINUE READING

Go Back

Comment

Blog Search

Blog Archive